Our Retail Blocks engine was built with marketing in mind.

  Organic Tag Placement
Your database categories and product information should be available to search engines, but is it.  With Retail Blocks we dynamically push this information to the Title Tags so your site is organically populated.  Search engines will eventually find the information and archive it. 

  Meta-Tag Management
Ok, so what is a meta-tag?  I'm sure the name comes up quite often.  Meta Tags are areas THAT SHOULD BE INCLUDED on every web page so that search engines can easily locate and archive the page.  Easier said than done given the huge number of web pages in Cyberspace.  But getting them on there is important, but making sure they are up to date with your correct company information is even more important.  Retail Blocks simplifies this process.  It provides your marketing staff (the group that could probably leverage these tags the most) with an easy to use interface for updating them.
Most companies leave this up to the IT department and/or developers who aren't maintaining as needed.  Because there are usually so many tags per website many pages can get over looked or missed all together.  Retail Blocks can populate these tags from the meta database managed by your marketing staff.  Many companies invest in 3rd party management, but Retail Blocks provides your in-house staff with

  Dynamic Site Map/Footers
More and more Internet companies and marketing managers are seeing the power of a correctly developed site map.  Search engines like sites with a map of all the pages.  It makes it more efficient for ranking and thus it helps your storefront get recognized. 

  Emarketiing
The Retail Blocks emarketing engine does everything you need to setup a successful email campaign and track it.  Because you can leverage your existing emarketing database the possibilities for scalability are endless.
Retail Blocks can help  you increase ROI while lowering expenses.  Because your are running the engine from your own server there is no cost to you for sending emarketing.

  Text Messing/Mobile Integration
With the release of the IPHONE and the growing GENX market as well as the tech savy business person text messaging is a growing trend. 9 out of 10 text messages are read and as mobile phones because more utilized for ecommerce functions mobile integration into your retail model will need to be adopted.

  Affiliate Programs
Setting up affiliates to drive business to your store could be a way to increase sales.  Our Affiliate engine will setup custom links with javascript tags and track commissions for these affiliates when orders are placed.

  Advertising
Tracking external marketing efforts should be standard practice because the Retail Blocks engine makes it so easy.  Understanding if your advertising is doing more than just helping brand recognition is a key to funneling marketing dollars to the right channels.

  Promotions Engine
Our promotions engine provides you the ability to offer custom incentives to your customers.  The word FREE rings clear in most minds.  Whether you offer FREE SHIPPING or simply 10% a purchase of $50 or more.  These marketing promotions will turn some browsers into buyers.